3 Important Reasons to Hire a Philadelphia SEO Agency

SEO Techniques

The Philadelphia region is home to thousands of thriving businesses. If you are located in or around Philly and are trying to stand out with your brand or business, what is your game plan?

You will need a sound marketing strategy anchored by a powerful Philadelphia SEO campaign that takes into account your specific business needs as well as local trends in the market. If you are prepared to give your Philly business a boost in the SERPs, the following tips will be of some interest to you.

The Key Benefits of Local eCommerce SEO Services

While bringing in traffic from a national standpoint is always welcome, formulating a local Philadelphia SEO strategy has its benefits too. In fact, by carefully constructing a marketing campaign for your region specifically, you may be able to gain better traction when it comes time to start targeting national keywords.

For business owners that are considering eCommerce SEO services, the following insight may help you make the best decision possible for your BigCommerce store.

At the very least, you want to get a foothold in your area and start outranking your local competitors, right? If that is the case, the right SEO approach is a must.

1.   Better Chance at Local Map Listings

If you are an eCommerce store owner, there’s a high likelihood that you are aware of how important local map listings are. When users search for stores in your area, only a handful of the top businesses will appear on Google maps or other location-based areas of the Google search results, such as in the sidebar. As a business, getting seen here is tantamount to local business stardom. Getting there is another story, however.

If you want to start ranking higher in local listings on Google, a smart approach to SEO is necessary. You may need the help of a veteran eCommerce SEO agency that has experience ranking businesses in Philadelphia in order to see any traction, as these spaces can be highly competitive.

2.   Better Brand Authority

As a business, you’re trying to stand out from the crowd. The higher you appear in Google search results and the more people that see your products available on Google, the more brand authority you will convey. This is crucial in a market as crowded and competitive as Philly.

Certainly, from a marketing perspective, you don’t want to sit on your hands here and hope you generate loyal customers based on your products alone and some beneficial word of mouth.

3.   More Sales

When it all comes down to it, sales is the ultimate marketing goal, even for local SEO campaigns. A skilled Philadelphia SEO agency will be able to help you generate more sales over time because a successful search engine optimization strategy will increase your organic traffic and help shoppers find your products.

These 3 reasons alone make it clear why you should invest in your eCommerce SEO, especially if you are in a tough market like Philly. If you are looking for SEO services for Philadelphia eCommerce businesses, 1Digital® is the agency you need to contact. This is one of the markets they specialize in and have a long history of working with businesses in the Philadelphia region in order to get them the results they need to beat out the competition.

If you are considering a BigCommerce SEO agency, it likely means that you are struggling with organic traffic and sales. Your brand awareness might be low as well. An SEO campaign is a great way to help improve these areas and over time, grow your business accordingly.

Making the right choices for your business can be a tough call, considering that there are other forms of marketing that may make more sense in the short term, such as social media marketing and PPC. However, SEO is typically thought of as the backbone of a marketing campaign for a reason: over time, it yields the best results in several key areas.

For instance, a well-thought-out SEO campaign will help push your BigCommerce store higher in the search results. This is one of the keys to getting more traffic and sales. Your traffic will lag if you are always appearing on pages 3 and 4 of the SERPs.

Through the use of the right targeted keywords and site optimizations, a suitable BigCommerce SEO company will be able to help you land on page one for more keywords. Most importantly, these will be keywords that are in line with your customer base’s search intent, which means that the users that do find your website organically will be more likely to convert.

Another problem area that many BigCommerce store owners struggle with is brand recognition. One of the best reasons to invest in an eCommerce SEO campaign is that doing so can help spread your brand around in an organic fashion. When users look up certain search terms, seeing your website popup can be a powerful psychological buying factor and will convey a lot of authority. This is crucial for helping you to attract shoppers, especially new ones that have never heard of your business or products before.

In order to tackle these problem areas of your marketing and many others as well, you need a capable BigCommerce SEO agency like 1Digital®. They are a team of digital marketing experts that not only specialize in running successful SEO campaigns, they are BigCommerce Elite partners, which means they know the platform inside and out.

From keyword research to on-site optimization, certain measures have to be taken in order to produce the desired effect. A skilled BigCommerce SEO agency will be able to diagnose which areas of your marketing need work and address them through a sophisticated campaign that takes your industry and unique business goals into account.

If you are on BigCommerce and are looking for answers to low traffic and sales figures, contact the team at 1Digital® today and receive a free SEO audit for your store.

Was this helpful?

0 / 0

Leave a Reply 0

Your email address will not be published. Required fields are marked *