Promo Code Ideas for Your Next Event | Urban events

Promoting an event may become a little difficult if you are selling the tickets for a significant amount. It divides the potential attendees into three groups, those who will join, those who want to join but cannot afford it, and those who want to join. Now you have a group on your side and need to convince the other two. It may be the end of the month, or people may have other expenses in the pipeline that make them skip the event. You can make an effort to get them all on your side by offering promo codes.

Have you ever realized that you bought a lot of items on sale when you did not even need them! The same is the case with event-goers; a little discount and that too in the fun form of promo codes can convince anyone to give it a go. Moreover, you can associate a promising cause with your event to boost the interest of potential attendees.

Keep scrolling down this article to explore some exciting promo code ideas for your next event.

Top 7 Promo Code Ideas to Include in Your Next Event

Who does not love a little discount? No one! The event industry has faced real challenges in the past year. However, it is still thriving thanks to exciting and fun promotion ideas like promo codes. It has taught the industry as well as the attendees to stay united and help each other to achieve the greater good.

Here are some of the top promo code ideas you can include in your next event to appeal to more and more attendees.

1. Seasonal Promo Code

Seasonal promo code is one of the most common yet popular types of promo code idea that instantly turns the head. Seasonal change often brings hope, happiness, positivity, and all sorts of pleasant feelings. Seasonal events are quite common at tourist destinations like the United Arab Emirates. The organizations usually get event companies in Abu Dhabi onboard to plan, organize and take care of all event matters, including creating and managing promo codes.

2. Sponsors Promo Code

Sponsorships are quite common in large-scale events like tradeshows, conferences, and other corporate events. The organizers often struggle with highlighting their sponsors, as they do not want to get away with it by just naming them. Sharing a promo code in the name of the sponsors is a good idea to shed all the light on the sponsors while attracting more and more attendees.

3. Influencers Promo Code

The popularity of social media has created a more powerful and popular category than celebrities, which is the influencers. People used to be crazy over celebrities, but now the influencers have the power of changing the thinking and actions of the public for good causes. You can also make a bit of profit from their influence by introducing a promo code over their name.

4. Guest Speaker Promo Code

Another promo code idea for your next event is to share one in the name of your guest speakers. If you are organizing a conference, seminar, or webinar, this is the perfect strategy to inform and attract the attendees that might be interested in listening to that speaker. You can also invite guest speakers to a fundraising event and announce donating shares to the cause.

5. Early Bird Promo Code

Early bird promo code is one of the best and most common types of promo code used in almost every type of event. One thing you need to consider in implementing this type of promo code is to promote your event extensively before you allow the potential attendees to register and avail of the offer. It will maximize the reach and enable all types of attendees to benefit from it, instead of limiting the advantages to one group.

6. Student Promo Code

If you are arranging an entertainment event or a product launch event that even students can enjoy, the best way to attract them is by offering them a student promo code. You can ask them to show their valid student ID to avail the promo. By doing so, you can ensure that the students do not miss the opportunity of a healthy break from studies and refresh themselves to better focus on it.

7. Social Media Promo Code

Lastly, the most attractive and influential promo code that you can offer to your event attendees is the social media promo code. Almost every adult and a few teenagers also actively use social media. You can ask the potential attendees to follow you on social media and avail the discount there. You can hire the event companies in Abu Dhabi to make your campaign more fun, attractive, and rewarding, in addition to ensuring the proper arrangement of your event.

Pick the suitable promo code and boost your event attendance!

Not every type of promo code is suitable for any and every event. You need to check the type of your event, target audience and then choose the right type of code. If you lack insight into such details, you might earn a loss. However, if you want to avoid it, it is best to connect with professionals and let them take charge of all the major and minor details to arrange a memorable event.

Read also: What are inventory audit procedures, and why are they important?

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